Rookie girl group, CLC (Crystal Clear), have been selected as the new faces for a multi-shoe store Shoemarker in Korea. Upon their exclusive contract with the brand, the girls had a photo-shoot session on April 23rd.
In hopes to accentuate unique, simple, trendy, and fresh looks, CLC came together for a lively photo-shoot for Shoemarker. The girls showcased the 2015 S/S collection with multiple styling concepts.
Reportedly, despite being their first commercial pictorial session, the girls showed professionalism. An affiliate mentioned, “As a rookie girl group.. CLC is sweet and lively and it goes well with our brand image so we have selected them as our new models. Prior to their debut, CLC and Shoemarker have already established a special acquaintance through their busking performance… that coincidence led us to our decision today. We look forward to CLC’s upcoming promotions as a rising girl group.”
Shoemarker’s business has been growing affluently throughout Korea as well as China. The multi-shoe store retails Nike, Adidas, New Balance, Disel, and other brands over 200 stores domestically and have recently launched 60 stores in China.
Congratulations to CLC for their first commercial campaign! In the meantime, check out the the girls’ latest release of a new digital single “E18TEEN” made especially for fans.